Habitat

A pop-up restaurant concept for the Philadelphia zoo. Emphasizing our relationship with nature, the logo features two footprints in the B, symbolizing the habitat that we share with wildlife. Creating an eco-friendly and environmentally conscious shop was integral to the concept, and a portion of each sale would be donated towards different wildlife preservation funds. Much of Habitat’s imagery features a recycled paper texture, with green leaf accents and handwritten typography. The mobile app is minimal and easy to navigate, allowing for quick access at the zoo.